Bruce Himelstein is the Ritz-Carlton executive who transformed customer service for one of the world’s most recognisable luxury brands, as featured prominently in the New York Times bestseller, The New Gold Standard. Thriving through Disruption the Ritz-Carlton were the first hotel Company to enable their customers to make bookings via Twitter.
Bruce speaks on change, Leadership, branding and customer service; he has lived through numerous changes in his award-winning career and shares real world examples of how the disruption of change never has to be painful for an organisation. “We all know change is inevitable, but a strong culture and focused communication strategy can navigate the shifts”. Bruce Himelstein
Read More- 30+ YEARS EXPERIENCE: SENIOR VP AND C-LEVEL EXECUTIVE
- IMPECCABLE REFERENCES IN HOSPITALITY, BRAND MANAGEMENT, & MARKETING
- LUXURY BRAND AND SERVICE INDUSTRY MARKETING GURU
- ESTABLISHED LEADER IN INNOVATIVE CHANGE MANAGEMENT
While Chief Marketing Officer at Loews, he successfully pioneered the first usage of Twitter into corporate marketing through an innovative hotel booking strategy, changing the way the hospitality industry utilised social media channels for profitable business purposes.During his tenure leading the marketing division as VP of the Ritz-Carlton Company, Bruce Himelstein drove powerful initiatives, commonly referred to in insider circles as blowing the dust off the Crown and Lion, that transformed one of the world’s most global and recognisable 30 billion dollar luxury brands from a classic icon to a contemporary trend.
Speaking Topics include:
- Building Highly Successful Marketing Strategies
- The Nuances of Comprehensive Branding Elements
- Responsive Client Service Processes
- Profitable Hospitality Models
- Improving Customer Loyalty Programs
- Sales Growth Strategies
- Unified Organisational Approaches to Change
- Top Down Executive Management
- Remaining Relevant in a Constantly Changing Environment
